In total, the site offered the man four suitable profiles “in his area” – none of which met his criteria.
One of them lived hundreds of miles away in Ireland and would be unreachable without an expensive ferry or plane journey.
In the two years between 20 alone, revenue dropped by £9m from £168m to £159m.
This is mainly because cheaper competitor sites and smartphone apps, such as Tinder, have boomed in popularity, explaining why some of the UK’s pricier dating services are suffering – and possibly going to greater lengths to keep singles signed up on their books, Another site at the higher end of the dating market is Elite Singles, which is designed for people with a certain level of education.
But despite the significant increase in the number of daters, total revenue for the UK dating industry is falling, meaning firms are making less money per head.Searchmate has disputed Aileen’s claims and said it had not received any correspondence from her after the letter was sent in November.It said it made a number of attempts to call her since, but that it had not been able to reach her.Searchmate had so far suggested four – two of whom she’d already seen on rival site Plentyoffish.com, a free site, and who had both already declined to date her.In November she received a letter from a Searchmate adviser saying that her membership was “not progressing as expected”.
He claimed to be a high flier in a major American toy firm, but then managed to convince her to give him £200 for medical treatment, encouraging her to take out credit cards.